Marketing automation that fuels data-driven growth

Send hyper-personalized, targeted messages with Klaviyo’s intelligent marketing automation platform. With your data in one place, you can efficiently automate your workflow across marketing channels.


The engine that powers all of your marketing

Marketing automation helps you execute routine tasks across your entire customer experience without having to be hands-on.

With Klaviyo, marketing automation is driven by data from across your tech stack for a complete view of every customer. Reviews, coupons, loyalty points, in-store visits, and more can then be used to trigger, split, and personalize automations.

Your centralized growth tool

Automate messages based on customer behavior to target the right customer, at the right time, with messages that empower them to buy.

Trigger personalized messages across channels

Automate welcome, browse abandon, and cross-sell messages—customizing with conditions like number of placed orders, channel preference, and cart value.

Create unique experiences for each customer

Use customer data like location proximity and average order value to create segmented experiences that can be used in flows, campaigns, paid ads, and sign-up forms.

Get attention with one-time sends

Craft and automate campaigns, one-time sends that let customers know about the products or promotions they’ll love for holidays, product launches, and sales.

Build connected experiences with speed and accuracy

Integrate with all your favorite platforms

Klaviyo includes 300+ integrations like your ecommerce platform, cart and order management, subscriptions, shipping, survey, support, helpdesk, and more.

Move faster with artificial intelligence

Use historical data to predict future behaviors and quickly generate subject lines and SMS messages with artificial Intelligence.

Dive deep into performance

Accurately measure attribution, segment-level performance, deliverability, and more across email and SMS marketing channels, gaining powerful insights based on performance from your tech stack.

Reach a wider audience with less effort

With your marketing channels communicating in one automation platform, you can increase conversions and revenue, while delighting customers with the targeted content they want.


Use pre-built email automations to move customers through the funnel.


Automate text messages that reach customers right in the moments that matter.

Mobile push

Drive engagement with targeted mobile app notifications.


Add automated review requests to email and SMS flows. is a certified partner of Klaviyo